To be ahead in the today’s marketing and social media domain, small business needs to be an expert in adopting the new and great tools for their business enterprise. For those businesses who need their social media presence and marketing online, for them, the best way is to utilize the best online marketing tools which are available in the market. Here are the top 5 social media marketing tools:
HootSuite
With the help of a HootSuite, the user can easily manage their multiple social media channels and can analyze social media traffic, schedule messages, measure campaign results and can track conversions report as well- all this in just one dashboard. HootSuite also provides the Social Analytics measurements which let the user create unlimited custom reports, so that user can track some of the metrics like followers demographics, likes and shares, traffic medium and top content. This application can be run in more than 35 social channels which include twitter, facebook, Instagram, Google+, Linkedin, and Youtube. The freemium version of Hootsuite allows limited features which is best for an individual person. The basic package starts at the cost of $19.99/per month.
Canva
Social media posters are a great way to grab the attention of users nowadays. Moreover, social media managers of small business enterprises do not have enough time nowadays to create detailed images and graphics, this when canva came into the picture. Canva is one of the easiest ways to design amazing images which best fits for social media posts. With the help of this tool, users can create images with customized icons, stickers, conversation bubbles, pattern, and textures and with quotes as well.
Mail Chimp
This is a great tool for small business enterprises, with the help of a MailChimp you can develop a campaign of emails which suits you best. It is easy to manage the subscriber’s list as well. This tool gives the in-depth analysis of the campaign as well. This tool is best for small business and startups.
Buffer
This application is similar just like the HootSuite, this tool is in the market from so many days which helps to manage social media channels with more convenient. The unique features of this application include the ability to schedule the post even during browsing, with their extension of chrome. This tool also suggests that which time is best to post to get more visitors and likes. This tool also provides an option to link shortener url and tracking it with RSS feed feature. The basic plan is free of cost and premium plan ranges from $10 to $450 per month.
Buzzsumo
Buzzsumo is the latest and trending online marketing tools which are very helpful for small business. It is a tool which provides popular articles or content which is related to a particular industry. This tool contains information on mainly each and every topic. This is one of the best platforms for marketers to get the best out of data from the social media channels based on figures and facts.